Advisory

The advisory behind CFO Opinion comes from someone currently operating at S&P 500 level — with direct experience of what happens on both sides of the table in billion-dollar transactions.

Most founders navigating a capital markets situation — a sale process, a refinancing, a PE approach, a shareholder restructure — are the least experienced person in the room. Their advisors have done this hundreds of times. The founder is doing it once.

CFO Opinion exists to change that dynamic. Not by replacing your advisors. By making sure you understand what they’re telling you, what they’re not telling you, and what questions you should be asking before you’re in a room where the answers matter.

Engagements

Hourly Advisory

For specific questions, document reviews, or a second opinion on a situation already in progress. Structured around your timeline, not a retainer commitment.

From €1,000 per hour

Retained Advisory

Access to a sitting S&P 500 senior finance executive throughout your process. No fixed hours. No billing clock. Whatever the situation needs.

From €5,000 per month

A founder who avoids a 10% price adjustment on a €20 million exit recovers the retainer many times over in the first month.

Who is this for

CFO Opinion works with founders approaching a first exit, family businesses navigating generational transition or an unsolicited approach, and scale-up leaders preparing for their next capital raise. Engagements are taken selectively — not every situation is the right fit, and that will be said clearly if so.

What is this not

CFO Opinion is not an investment bank, an M&A advisor, or an accountancy firm. There are no transaction fees, no success fees, and no referral arrangements with third parties. The counsel is independent because the business model requires it to be.